To design creative and elegant solutions for makeup users who are searching for the next best thing. We help beauty aficionados save time and money by helping them fix broken powdered makeup and create new colors vs. throwing it away.
"What if I could recycle all of my broken and unused makeup instead of throwing it out?" This idea grew into an obsession, and eventually into FIXY.
Our story is one of countless entrepreneurs. It started with an idea and became an obsession. Our path has not been glamorous nor filled with harrowing adventures. It has however been one of constant peaks and valleys. We like to say “5 steps forward, 3 steps back” every step of the way. We have learned that having a great idea is just a small piece of the process. Making that idea into a reality is a long, hard and expensive journey. We have poured our life, love and all of our best intentions into creating a product that we can be proud to share with the world. We hope that our dedication will be an inspiration to our daughter and others to jump in and take a chance.
Utilizing her 15 years experience in graphic design along with her 10 years of experience as a licensed esthetician, Jill Rossini put her heart and soul into creating FIXY. After breaking her favorite MAC eyeshadow for the third time and finding no satisfactory DIY solutions, Jill saw a gap in the market for a problem faced by many. After a lot of experimentation, all the while continuously wondering why she couldn’t just buy a kit, she seized the opportunity to pioneer a product that is as unique as it is innovative. Besides being an entrepreneur, Jill is a mom, founder and former skater of Denver Roller Derby, an avid snowboarder, mountain biker, and yogi. She is never one to back down from a challenge. Fierce determination and ambition have led her to not only founding FIXY, but also to own a creative branding & web agency that she ran and operated for more than a decade.